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In today’s AI-driven business landscape, we see incredible tools for generating copy, automating workflows, analyzing data, and building visuals. But amidst all this innovation, there’s a critical gap: What should I create and automate? The missing link is a robust GTM strategy and messaging foundation—the essential piece that ensures AI tools deliver meaningful, cohesive results.
The newest version of MySidecar bridges this gap. Designed to empower Startups, Agencies, and Product Marketing teams, MySidecar transforms your GTM strategy from an abstract idea into clear, actionable execution.
What’s New in MySidecar?
Projects: A Clear GTM Focus
Every marketing, sales, or product initiative starts with a Project. Projects in MySidecar define a unique strategy with tailored target markets, personas, and messaging frameworks. Whether you’re crafting a new GTM strategy, launching a product, or targeting a new audience, Projects help you organize and align every aspect of your initiative.
Playbooks: From Strategy to Action
Our enhanced Playbooks turn high-level strategies into actionable steps. Each Playbook provides clear deliverables to execute plans seamlessly, from building campaigns to refining sales tools.
- Competition Playbook: Gain deep insights into your competitors to position your company for success. Analyze their strengths, weaknesses, and strategies to sharpen your marketing and sales initiatives.
- Campaign Playbook: Transform high-level campaign ideas into step-by-step action plans, complete with timelines, messaging, and deliverables.
Unlimited Use of the AI Assistant: Your Personalized GTM Co-Pilot
Howard, MySidecar’s personalized AI assistant, is now fully integrated across all Projects and Playbooks. Howard has complete context of your GTM strategy, enabling it to:
- Generate content tailored to your messaging.
- Deliver real-time insights into market dynamics.
- Build actionable plans that align with your objectives.
With unlimited use, Howard becomes an indispensable member of your team, saving time and elevating the quality of every initiative.
How MySidecar Helps Teams Excel
Startups
Startups often face limited resources and time. MySidecar simplifies complex tasks like crafting GTM strategies, launching new products, and refining messaging frameworks. With organized Projects and actionable Playbooks, startups can focus on scaling efficiently.
Agencies
Agencies need to manage multiple clients and campaigns seamlessly. MySidecar helps agencies compose content, build campaigns, and update client websites while maintaining a consistent strategy. The Competitive and Campaign Playbooks provide the edge agencies need to deliver measurable results.
Product Marketing Teams
Product marketing requires precision in positioning and outreach. MySidecar equips teams to build competitive positions, craft sales tools, and drive prospecting outreach with clear, actionable guidance.
Benefits of MySidecar
- Unified GTM Strategy: Build a cohesive foundation that aligns all initiatives.
- Actionable Playbooks: Turn strategies into repeatable steps for execution.
- Personalized AI Assistant: Let Howard handle the heavy lifting with tailored insights and content creation.
- Best-Practice Frameworks: Organize efficiently and foster team collaboration.
Revolutionizing GTM Strategies
The newest version of MySidecar redefines what it means to leverage AI effectively for GTM. By combining strategy, actionable plans, and AI-powered execution, MySidecar ensures that your tools deliver not just quantity, but quality.
The GTM gap is real, but with MySidecar, you’re no longer navigating it alone. Start building smarter strategies and executing with precision today.